The Vape Juice Brands Dominating 2025 - Best Flavors from Fruit Monster, Humble & More

The Vape Juice Brands Dominating 2025 - Best Flavors from Fruit Monster, Humble & More

Posted by VapeMarley on May 28th 2025

Introduction

The vaping industry has expanded very rapidly, and there are many choices of e-liquids available. It can be exciting, and also a little overwhelming, to find the best vape juice, given all the flavors and brands out there. It is essential to understand the differences between brands if you have been vaping for some time or are new to vaping, so that you can have the most enjoyable and safe experience.  

In this simple guide, we will take a look at some of the most common and trusted names in vape juice today, such as Fruit Monster, Humble, Jam Monster, Keep It 100, and Mr Fog. Each of these brands have their own unique styles, with some concentrating mainly on bold fruit flavors and others focusing more on dessert flavors. By understanding the unique identity for each brand as well as key flavors, and relevant features on each brand, you will be able to select the vape juice that you will like the most for the next session..

How to Choose the Right Vape Juice

Flavor Profile

Your vape juice is all about flavor first. Some folks favor fruity or nutty blends, while others are more partial to dessert-flavored, menthol, or tobacco flavors. It does not matter what you prefer: there is a flavor out there for you.

VG/PG Ratio

The VG (vegetable glycerin) and PG (propylene glycol) ratio affects how your vape feels and looks. E-liquids with more VG produce larger clouds that are smoother, while higher PG produces a larger throat hit and more flavor. Pick the ratio that fits your vaping style.

Nicotine Strength

E-liquids are available in various nicotine strengths (usually from 0mg to 6mg for sub-ohm vaping). Choose a strength that suits your needs and the type of vape device. Always verify that the nicotine levels correlate with your setup.

Quality and Ingredients

Always go for trusted brands that use safe, high-quality, food-grade ingredients. It’s also smart to check if their products are lab-tested for safety and consistency.

Device Compatibility

Make sure the vape juice you choose is compatible with your device. Some vape juices perform better in certain devices based on the VG/PG ratio and type of nicotine used.

Now, let’s take a closer look at some of the top brands and what they offer.

Fruit Monster

Fruit Monster is popular for making vape juices that are as close to real fruit as you can get. They combine bold flavors like berries, citrus, and tropical fruits to provide a juicy vaping experience in every puff. Their e-liquids are very similar to what it feels like when you bite into real fruit. You get full flavor and no dilution every time you inhale. 

All of their products have excellent balances and are perfect for vapers who really like strong fruit flavors. Fruit Monster has classic fruit blends and some fun new combinations for all the people out there who like trying out different things. Their Frozen Fruit Monster line will add a chill menthol spin to the flavors and give you a nice cool refreshing finish, along with a delicious fruity base. Both types are meant for people who like their vape flavors to have clean, bold fruit notes..

Pros and Cons

Pros:

  • Packed with real, layered fruit flavors
  • High VG content for thick, smooth clouds
  • Offers a wide range of fun and unique blends

Cons:

  • Only focuses on fruity flavors, no dessert or tobacco options
  • Some flavors might taste too sweet for certain users

Our Products

Top Flavors

  • Blueberry Raspberry Lemon: A lively mix of sweet and sour berries with a citrusy edge.
  • Mango Peach Guava: A sunny, tropical combo that’s smooth and sweet—just like summer in a bottle.
  • Mixed Berry: A strong and juicy blend of strawberries, raspberries, blackberries, and blueberries.
  • Strawberry Kiwi Pomegranate: Tastes like a fresh smoothie—energizing and very satisfying.
  • Strawberry Lime, Passionfruit Orange Guava, Black Cherry, Strawberry Banana: More great options for fruit lovers, each with its own tasty twist.

Specs

  • Bottle Size: 100ml
  • VG/PG Ratio: 75/25
  • Nicotine Strengths: 0mg, 3mg, 6mg
  • Nicotine Type: Freebase or synthetic
  • Made in: USA

Best For

  • Vapers who love strong, real fruit flavors
  • People using sub-ohm devices and chasing big clouds
  • Those who enjoy smooth and sweet-tasting vape juices

Humble

Humble produces a variety of e-liquids that are not just fruity flavors but desserts, candy, and even beverage-inspired flavors. This is no accident. Each flavor is meticulously engineered to give you the best vaping experience possible, with layers of flavor revealing themselves as you vape. The brand is also known for having large bottles, which will appeal to the frequent vaper. The true appeal of Humble is its unique and adventurous flavor combinations for vapers who enjoy the experience of trying something new. All of their e-liquids are made with quality ingredients so you can expect consistent and clean flavors every time you use it. Humble's blend of quality and variety is especially appealing to value-conscious vapers.

Pros and Cons

Pros:

  • Large bottle sizes, perfect for longer use
  • Offers a wide range of flavors, including fruits, desserts, and more
  • Great pricing for high-quality products

Cons:

  • Some flavors may taste too sweet for certain vapers
  • Fewer options when it comes to nicotine strengths

Our Products

  • Humble - E Liquid - 120ML:
    This premium e-liquid comes in a big bottle and delivers strong, satisfying flavors. It’s a great choice for people who want more juice with every purchase and don't want to restock often.

Top Flavors

  • Smash Mouth: A mix of strawberry, graham cracker, and custard
  • Donkey Kahn: A blend of banana, strawberry, and dragon fruit
  • Pee Wee Kiwi: Combines kiwi, watermelon, apple, and citrus flavors

Specs

  • Bottle Size: 120ml
  • VG/PG Ratio: Usually 70/30 (depends on the flavor)
  • Nicotine Strengths: 0mg, 3mg, 6mg
  • Made in: USA

Best For

  • Vapers who use a lot of juice and want good value
  • People who like both fruit and dessert flavors
  • Those who enjoy trying different flavor options in big bottles

Jam Monster

Jam Monster specializes in producing e-liquids reminiscent of classic breakfast spreads, particularly jams on toast. Each bottle features a sweet, fruity jam flavor blended into warm, buttery toast, giving the experience of a warm breakfast meal. The flavors are very rich, layered, and packed, allowing for a vape that felt both indulgent and familiar. Jam Monster has become popular with lovers of breakfast flavors and dessert flavors alike, because of how well it captured real jam and toast. Jam Monster also has an incredible variety when it comes to jam options, everything from strawberry to blueberry and even more creative options. Each canister of e-liquid is intended to give the warm, sweet feeling that you would expect from homemade preserves.

Pros and Cons

Pros:

  • Specializes in unique jam and toast flavors
  • Offers rich, layered taste that feels like a breakfast treat
  • High VG content creates thick, smooth clouds

Cons:

  • This flavor style may not be for everyone
  • The sweetness can wear out your vape coil faster

Our Products

  • Jam Monster - E Liquids - 100ML:
    These e-liquids combine delicious jam flavors with buttery toast for a nostalgic and tasty vape experience you’ll enjoy every time.

Top Flavors

  • Blueberry Jam: Tastes like blueberry preserves on toast
  • Strawberry Jam: Sweet strawberry jam with a buttery background
  • Blackberry Jam, Grape Jam, Apple Jam: Each one gives you a slightly different take on the classic jam-on-toast flavor

Specs

  • Bottle Size: 100ml
  • VG/PG Ratio: 75/25
  • Nicotine Strengths: 0mg, 3mg, 6mg
  • Made in: USA

Best For

  • People who enjoy dessert or breakfast-inspired vapes
  • Vapers looking for a flavorful, multi-layered vape experience
  • Users of high-wattage devices who enjoy big, smooth clouds

Keep It 100

Keep It 100 is known for bold and creative e-liquids that combine fruits, candies, and desserts in unique ways. The bold and flavourful blends of Keep It 100 were head turning and easy to remember. Their unique layering of flavour allows each juice to have a nuanced flavour, keeping your cat's interested on every puff. Flavours are bold, but the brand focused on ensuring the flavour profiles are balanced with no one flavour too robust. There are many flavours of Keep It 100, including fruity slushies and cereal type of flavours. Keep It 100 introduces great flavour blends that push the envelope of what traditional e-liquid flavours look like and feel. 

Pros and Cons

Pros:

  • A huge selection of creative, multi-flavored juices
  • Smooth and consistent vaping quality
  • Balanced VG/PG ratio offers great taste and cloud production

Cons:

  • Some flavors might be too strong for people who like milder tastes
  • Only available in 100ml bottles

Our Products

  • Keep It 100 - E Liquid - 100ML:
    This line offers a wide mix of bold and fun blends, from fruity candy mixes to rich desserts. Every bottle is made to give you a flavorful and enjoyable vaping experience.

Top Flavors

  • Blue Slushie: A cool mix of blue raspberry and strawberry slush
  • OG Krunch: A sweet cereal and milk combination
  • Mallow Man: Tastes like a sugar cookie with gooey marshmallow
  • Kiberry Killa: A juicy blend of strawberry and kiwi

Specs

  • Bottle Size: 100ml
  • VG/PG Ratio: 70/30
  • Nicotine Strengths: 0mg, 3mg, 6mg
  • Made in: USA

Best For

  • Vapers who want a lot of variety and bold flavors
  • People who enjoy sweet, creative e-liquid profiles
  • Sub-ohm and high-wattage device users who love thick clouds and strong taste

Mr Fog

Mr. Fog Vape Juices has a simple, concise selection of e-liquids with clear and concise flavor profiles. Each bottle conveniently holds 60ml of e-liquid for easy portability. Mr. Fog has a simple approach—offer reliable, good flavors without so many choices. The e-liquids are flavorful and smooth and are compatible with mouth-to-lung (MTL) or direct-to-lung (DTL). Mr. Fog consists of predominantly popular flavors such as fruits and menthol flavors popular with vapers wanting a classic, easy to vape flavor profile. The smaller bottle is even easier to carry while keeping all your vape juice fresh and convenient. If you're looking for an uncomplicated, reliable vape juice, then Mr. Fog fits the bill!.

Pros and Cons

Pros:

  • Small, easy-to-carry bottle size
  • Smooth and enjoyable flavor profiles
  • Works well with both MTL and DTL vape devices

Cons:

  • Smaller bottles mean you'll need to buy more often
  • Fewer flavor choices compared to some other brands

Our Products

  • Mr Fog - E Liquid - 60ML:
    This compact bottle is perfect for vaping on the go. It offers flavorful and smooth clouds, making it a great option for vapers who want convenience without giving up quality.

Top Flavors

Mr Fog has a range of flavors that include fruit, menthol, and dessert-inspired options. Some of the most popular ones are:

  • Blueberry Raspberry Lemon
  • Mango Peach Pineapple
  • Strawberry Banana

Specs

  • Bottle Size: 60ml
  • VG/PG Ratio: Usually 70/30
  • Nicotine Strengths: 0mg, 3mg, 6mg
  • Made in: USA

Best For

  • Vapers who like small bottles that are easy to carry
  • People who want a fast, flavorful vaping experience
  • Users of both pod systems and sub-ohm (high-wattage) devices

VG/PG Ratio and Nicotine Strength Table

In this section you'll get the VG/PG ratios and nicotine strengths for each brand or product so you can see what is compatible with your device and your style of vaping. Whether you're using a pod system or a high-wattage mod, knowing this information will help you get the best performance and flavor from your vape.

Brand

VG/PG Ratio

Nicotine Strengths (mg)

Bottle Sizes (ml)

Fruit Monster

75/25

0, 3, 6

100

Humble

70/30

0, 3, 6

120

Jam Monster

75/25

0, 3, 6

100

Keep It 100

70/30

0, 3, 6

100

Mr Fog

70/30

0, 3, 6

60

Conclusion

There are countless options in the world of vape juice, and every brand provides something unique. Fruit Monster stands out for its real fruit flavors and smooth clouds. Humble delivers excellent cost-to-value with large bottle sizes. Jam Monster is ideal for sweet tooths that love dessert flavored jam and toast. Keep It 100 has some of the wildest and boldest blends around. Mr Fog is the one for the portable consumer that enjoys vape juice on-the-go and would prefer a tastier option.

Your optimal vape juice flavor selection depends on your flavor preference, device, and vaping style. Check out these top brands to help discover your next new flavor for all-day vaping.

Ready to elevate your edible experience? Browse our curated selection of premium gummies to find your ideal mix for your experience. Shop now and find your new favorite only at Vape Marley.

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FAQs

1. What is the best VG/PG ratio for clouds?

A higher VG ratio like 70/30 or 75/25 creates thicker clouds and smoother vape. This is best suited for sub-ohm devices that use a higher wattage.

2. Can I use these e-liquids in any vape device?

Most of these juices are designed for sub-ohm tanks, and high-wattage devices, so make sure to check the VG/PG ratio and nicotine type to ensure it fits your device.

3. Are these vape juices safe?

Trusted brands use food-grade ingredients, and lab-tests their products. Always purchase from reputable sources to make sure the product is safe and of quality.

4. Which flavor is best for beginners?

Fruity blends are a good starting point. Flavors like Fruit Monster’s Mixed Berry, or Keep It 100’s Blue Slushie, are sweet and easy to enjoy for new vapers.

5. How should I store vape juice?

It is best to keep your vape juice bottles in a cool, dark place. Try to keep them out of direct sunlight to keep them fresh in flavor, and keep the juice useful.